From Shortlist.net.au
All the new technology in the world will not replace the critical element of personal contact in the recruitment process, says recruitment trainer Ross Clennett.
Clennett, who will be speaking at the RecruitTech conference in Canberra next month, said that the recruitment process had stayed essentially the same since the late 19th century - with employers advertising a vacancy and interviewing the best applicants.
In recent years, he said, new technologies had developed which gave employers a wide range of tools to promote their vacancies and screen candidates, including social media sites, databases, psychometric testing and CRM systems.
However, a bigger shift occurred when employers realised the importance of relationship-building in the recruitment process, he said.
This was typified by the example of Google, he said, which used its own staff as company ambassadors, and involved them in the recruitment process.
“They understood the power of a brand, and of their own employees being the most important thing in terms of getting other good people in,” Clennett said.
While Google was still the exception, rather than the norm, he said, it had demonstrated that “ultimately it’s the quality of the people running the recruitment function that is going to make a success of your campaign”.
#1 by Kelly at August 10th, 2009
Nothing is truer than the last sentence of this post - “ultimately it’s the quality of the people running the recruitment function that is going to make a success of your campaign”
Too many organizations get distracted; look for miracle solutions, find excuses and others to blame however the reality is that they need an A class recruitment team to get the best talent on board.
#2 by Pan Eight at August 10th, 2009
Great article and very valid viewpoint.
The word ‘Technology’ now has a perception attached to it within the industry as something that sucks up money, restricts flexibility, and prohibits productivity.
Technology can easily be blamed for mistakes or lack of business - and we have heard this many times.
Whist we are very aware that technology can overcomplicate simple processes, and also simplify complex processes - it will only be as good as it’s end-users.
Technology is nothing more than a ‘Tool’, and just like the simplest of tools - a Hammer, it is no good if it is held in the wrong way, swung in the wrong direction, or left on the floor.
The above is one of the reasons as to why we try to promote using Tools to not just make day-to-day business easier, but also form a core facilitatator to achieve the primary Business Objectives/Company Strategy.
Pan Eight Consulting.
#3 by Efrat Aghassy at August 12th, 2009
Realy enjoyed reading this article. With all of the new technologies out there …we sometimes for get that it’s all really about the pepole…
Efrat WEB 2.0 recruitment manger, Israel.