Posts Tagged kelly magowan

Today we interview Kelly Magowan, CEO of Six Figures (http://www.sixfigures.com.au), the niche job site for executives that earn $100K+.

Kelly will be speaking at RecruitTECH 2009 about the necessity for a mix of job advertising solutions.   Over the past five years, there has been a proliferation of ‘niche’ job boards in the US and UK job markets and this trend has started to become apparent in Australia, as advertising moves increasingly from print to online.  In Kelly’s session, you will learn the benefits of advertising on geographically and industry-specific job boards and how they stack up against the better-known ‘generalist’ job boards.

Come and see Kelly Magowan speak at RecruitTECH…

Your position/title?

CEO of Six Figures (http://www.sixfigures.com.au)

Where do you live?

Southbank, Melbourne

Give us a quick elevator pitch for your business…

Six Figures (http://www.sixfigures.com.au) is the Executive Job Site for high salary earners to connect with advertisers and their $100K+ package jobs  and contract opportunities.  Catering for the top 10% of the workforce, covering all industries and professions, Six Figures connects top talent with the best employment opportunities.

How old is your business?

Six Figures launched March 2008

Why are you passionate about your business?

I have always been passionate about people’s career, business and creativity and innovation. Six Figures enables me to indulge all my passions.

Name your three favourite business-related websites - the ones you visit religiously in your business…

The Age, ERE, Techcrunch

Name your three favourite websites - the ones that you visit in your spare time…

I visit all sorts of sites such as Australian Women Online, Springwise and help my husband with his business site www.sevenbreaths.com

How many hours do you work in a typical working day and do you work weekends?

Far too many! Unfortunately when you run your own business, there is no such thing as weekends.

What do you do in your spare time?

With the little free time I have it is generally spent with my husband, family and friends and dog. I enjoy reading, yoga, travel, and am trying to learning Polish but it is going very slowly.

How many followers do you have on Twitter?

373

How many friends do you have on Facebook?

86 - I tend to spend my time on Twitter now and have neglected Facebook!

Do you blog?  Where is your blog located?

I am a great fan of blogging. We have the Six Figures Blog  at http://blog.sixfigures.com.au/ which is very much centered around topics and issues related to job seekers and employers looking to attract and retain talent.  In addition I have my own personal blog, which is focused on women’s careers, business and financial management, www.kellykaplon.com

If you were able to invite any three people to dinner, who would they be and why?

Anita Roddick, Coco Channel, Edward De Bono

Do you have a business mantra or favourite saying?  If so, what is it?

I find inspiration in a quote by Anita Roddick, “Nobody ever talks of entrepreneurship as survival, but that’s exactly what it is and what nurtures creative thinking.”

What is the biggest mistake that you have ever made in your business?

Which one! There have been many. However that is a part of business and I would probably be concerned if we did not make mistakes - you just don’t want to be making the same ones!  If you are not making mistakes, you are not taking risks and are unlikely to be innovating which would be concerning.

In your eyes, what are the three top trends in the recruitment and technology space?

1. Growth of niche job boards, following the US and UK job markets
2. More recruitment is starting to move in-house, including RPOs, again following the US trend where the majority of recruitment is done internally
3. Social and professional networking sites will evolve to have a more effective role in recruitment and employer branding, as well as for assisting smart organizations in building talent communities

What are you going to talk about at RecruitTECH and why is it important?

“Niche Job Sites for Quality: Why a mix of Advertising channels is best”
We are starting to see organizations adopt a more strategic approach to attracting talent, beyond a print job ad and using a generalist job site. Job seekers (active and passive) are time poor and want to customize the content they receive.  They don’t want to be viewing irrelevant content and need to trust where the content is coming from. As a result having a talent sourcing strategy for each role that involves a mix of online and offline activity gives the employer the competitive advantage in attracting the top people, particularly for those key senior roles within their organizations.   Recruitment is getting more strategic and sophisticated, due to the need to reflect and capture the attention of the savvy market of job seekers that we have today.